Before you build an app, get to know your user base – Ryan Allen, Dapper Gentlemen

With over 2.5 million mobile apps in the market, how will your app stand out and gain users? This month’s Lunch and Learn speaker, ADDY award-winning, mobile and web developer Ryan Allen, co-founder Dapper Gentlemen, engaged our audience about the ins and outs of designing a mobile application. [youtube]https://youtu.be/m92WwN5oQiA[/youtube] Before you go out, spend money … Read more

Rohit Bhargava on removing the noise from content marketing – ICON15

Photo contribution by Thomas Hawthorne Emails, postcards, blogs, text, posts, tweets and videos are just some examples of communication noise that is being directed at customers to buy products and services-but how much of this content is meaningful and connecting with the customer over the long-term? To help small businesses owners maneuver through the world … Read more

6 pillars to enhancing your customer’s experience

Ensuring your customers have a great experience while interacting with your company or startup can be elusive. Sometimes when a customer has a bad experience with a company they’ll drop them forever, which means less dollars for the company. [youtube]https://youtu.be/ETXqLkNopRA[/youtube] Justin MacDonald, Manager of Customer Experience at Infusionsoft, spoke at AZ Tech Beat’s recent Lunch … Read more

Engagement to sales, using video to build your business

Lights, camera, action! These words should be in the minds of every entrepreneur who wants to reach the audience in an engaging manner, according to Wirebuzz Director of Startegy Marcus Krieg. [youtube]http://youtu.be/l-glhokxcXM[/youtube] More users stay on your website when there is a video, Krieg said. And they’re more likely to buy the product after the … Read more

Calculators required – SaaS metrics you need to attract investors

Photo contribution Thomas Hawthorne Class was in session at Axosoft headquarters during Phoenix Startup Week when founder of Pure Chat Hamid Shojaee spoke about metrics every Software as a Service (SaaS) firm needs to know to build their business and attract investors. Shojaee said none of these metrics help out a SaaS firm if they aren’t in … Read more

Building a startup nest – Phoenix Startup Week Day 2

It’s day two of Phoenix Startup Week and Scottsdale Director of Scottsdale Economic Development Danielle Casey kicked off the day’s events at the DeskHub theater in downtown Scottsdale. The City of Scottsdale is an entrepreneur’s dream, Casey said. Scottsdale is supporting startups and entrepreneurs so they can grow and find top talent through city led … Read more

Online rep goes beyond the hashtag – video

If your Twitter profile picture for your startup or business is still the egg, then you’re doing social media wrong. In today’s growing world of social media you’ll want to make sure your online reputation is popping and at this month’s AZ Tech Beat Lunch and Learn panel you’ll want to pay attention. During the … Read more

Mojo to the max! Annette Zinky shares secrets of company culture

Getting your employees’ mojo to maximum levels is a huge part of building a successful company culture, said Annette Zinky, president and CEO of the Northern Arizona Center for Entrepreneurship and Technology. Zinky spoke on defining and creating a unique business culture at AZ Tech Beat’s December Lunch and Learn. [youtube]http://youtu.be/qyJ2Hrs8W_E[/youtube] Runtime: 30 minutes But, … Read more

Yup, we had fun this year! AZ Tech Beat's Top Events

The Arizona technology community hosted numerous awesome events this year and AZ Tech Beat had our own fill of fun- from Lunch and Learn’s, Women in Tech Breakfasts to our first ever Startup Bus Tour we enjoyed hosting many familiar and new faces during the year. We’d like to thank everyone who attended and thank our awesome sponsors … Read more

2014 in Review: AZ Tech Beat’s Top Stories

It’s almost time to say goodbye to 2014, so take some time to look back on all the awesome things that happened this year. As a tribute to the year, we’ve collected some of AZTechBeat.com’s most popular and exciting stories. Enjoy! News GOOGLE FIBER is coming to the Valley– Quite possibly the biggest announcement of the … Read more