Chandler-based Athlinks.com is a user-friendly tool for consolidating all of your race event history. Track anything from ½ marathons to Ironmans, and even mud races, then see the results on your athlete profile page within 7-10 days after the event. Can’t remember what races you have completed? Go to their homepage, type in your full name, and they will pull up the entire list for you. Claim your results, and you’re good to go! But, Athlinks does more than just record your name and finishing time; take a look at your personal best, averages by distance, or even see how much time you need to shave off in order to win your age group category. It’s all saved right to your account, and can be accessed anywhere at anytime. The open internet is a beautiful thing.
Troy Busot, Founder of Athlinks, started the service to meet his own need. Troy and his friends had since been saving their race results on spreadsheets, and wanted a better alternative. So, Athlinks began, Troy and his circle of friends began using it, and they went on their ways racing all across the nation. Quickly, the company received a lot of attention as they carried the message across the States, and it soon began acquiring high volumes of new users. To meet their exponential growth, Athlinks received support capital from close friends and family, but has largely been self sustaining.
Right now, Athlinks is looking to develop partnerships with timing companies and registration providers to distribute their data set globally. Their current license in place is with MapMyFitness. Monetization is predominantly coming through advertising and marketing dollars, yet Athlinks is growing other income streams through their race results search engine, and license deals with other companies looking for aggregate race data.
The database currently contains over 100 million individual race results. These entries are being pulled from 35 million athletes participating in nearly 300,000 events.
Athlinks pulled in twice the amount of revenues this year compared to last, and have grown to a company size of 16 employees.
Create your Athlinks account here.