20/20 for the Over 40 Eyes

One mobile app aims to help those who need a little extra help reading small text: Over 40. The application combines a magnifier and flashlight to assist those who have poor vision. While the name implies that once you hit 40 you need magnifiers-which might make them want to consider a rename-the app does help … Read more

360 Vantage Acquired By IMS Health

Earlier today, IMS Health, a healthcare company with the goal of improving patient care through the information and technology services, announced their acquisition of 360 Vantage, a Chandler-based developer of cloud-based mobile sales and marketing systems. IMS clarified their new goal in their press release “to further extend its commercial Software-as-a-Service capabilities for life sciences … Read more

Event Recap: AZEC12 – The End Of Business As Usual

With the reality of “business as usual” being gone by the wayside, AZEC12 gathered a talented lineup of speakers to challenge today’s entrepreneurs, investors, and organizational leaders to begin seeing things differently. They brought a new perspective, and good insights into how we can operate, profit, and flourish in today’s technology-driven, fast-paced “social sharing economy”. … Read more

Lessons Learned From Social Media Day Phoenix

About two weeks ago, we wrote about Social Media Day Phoenix, which featured an afternoon of marketing workshops followed by a chance to “engage, connect and play with over 40 local Phoenix business to win prizes, learn about new local businesses and celebrate their love of social media and technology.” We didn’t view this as inherently controversial, … Read more