Integrate, a marketing software and media service provider and known for connecting marketing-and-sales dependent business with media partners, raised money again and secured $5M in new financing from Chandler-based Trinity Capital Investment.
In 2013, we saw a big push for capital and bringing in talent. Between October and December 2013, the company pulled in $7M in equity led by the Foundry Group and $12.5M in credit facilities from Silicon Valley Bank. To date, the total raised funds are $40 million since the company was founded in 2010.
As for talent, they brought in David Tomizuka as Chief Financial Officer (CFO) and Scott Vaughan as Chief Marketing Officer.
READ: Integrate raised $12.5M from Silicon Valley Bank
The funds will be used to fuel development of its marketing software platform and customer adoption across B2B and B2C marketing organizations, hire more senior level execs, sales and services positions, and open a tea and crumpets office in the UK.
In the past year, Integrate states it has grown over 50 percent. They also announced partnerships with Oracle AppCloud and Marketo LaunchPoint in 2014.
As for the locally grown money, Trinity Capital has a diversified portfolio and shows that it funds mostly later stage companies, but have their eye on growing Integrate.
“Our mission is to provide competitive and flexible financing solutions to some of the world’s most innovative startup companies,” said Steve Brown, managing partner, Trinity Capital Investment. “We are pleased to support Integrate during this exciting period of growth and look forward to improve ROI.”
Read our extensive coverage of Integrate