Golf software co. Digital Caddies inks deal with Troon
Digital Caddies, a unique GPS mobile golf information system, has signed a contract with Troon, the largest golf management company in the world, and will install their newest product The Player’s Network.
The Player’s Network is a tablet-based technology platform installed on golf carts that allows users to improve guest experiences and in turn build guest loyalty, increase course revenue and lower operating cost. Using global positioning systems and high speed WIFI, the Digital Caddie can provide players course information, track their score, even request a beverage cart and much more. It’s like having a digital concierge right in the cart. For the golf course some of the features include communicating with their customers, obtaining social and personal email data, ad placement and more.
“The addition of Troon and their portfolio of exceptional public and private courses will contribute to both the quality and growth of the Digital Caddies Players Network,” said Digital Caddies President Mike Loustalot. “This is a big step toward gaining the critical mass of quality golf courses and golfers that makes the Players Network an attractive vehicle for digital advertisers, both locally and nationally.”
Troon operates nearly 200 public and private golf facilities throughout the United States and 27 other countries. Scott VanNewkirk, Senior Vice President of Global Business Development for Troon shares, “We’re extremely impressed with the Digital Caddies Players Network and the company’s sound business strategy-we see where this is heading. Through this agreement, we’re now able to leverage advanced technology to even further improve the service experience we offer to our golf properties and our customers.”
Photo provided by Digital Caddies
Read more about Digital Caddies, which courses have this technology and watch their video here .